Case Academy for Students and Coaches

Case Academy is a curated group of tools and resources to help students learn how to analyze case studies and train for business case competitions.

I began by consulting a number of my former case competition students to find out what types of training content they found most beneficial. We brainstormed different categories for content. I also ran a keyword analysis on Google Adwords around related phrases to see what was being searched the most. Continue reading “Case Academy for Students and Coaches”