dog day

E. Rice films


what a day. we were dogsledding for most of it, but got back to work after dinner. Eric gave an intro to video casting and will be posting some of our adventures out on the snow. He sure makes it look easy and fun to do, but more interesting to me is how this work occurs at the intersection of the blogosphere, the rest of the mediated world, and the real world. He admits that he uses the language of television, its formats and techniques as the model for design, and presentation. We are all somewhat familiar with television as an audience, it is a language we ‘get’. but videocasting?

I kinda hope the term ‘videocasting’ does not stick, but regardless of how we end up referring to it, this form of expression is undergoing explosive growth, and I think it is very difficult to predict how it will unfold into the mainstream. It is at that young, awkward, impressionable stage in all new medias evolution, that it merely has to emulate what has come before (tv amongst many others) until it matures and comes into its own. The smart guys that wrote this book explain it very nicely, the process of introducing some technologically new media form to a society by making it look like something familiar. It is a very natural process. I will have to try and dig out a good quote when I have more time.

I cant help but wonder, and specualte and dream, (waking up in a cold sweat?) how will all this ‘casting culture change us as a society? as people?